Radio becoming r@dio: Convergence, interactivity and broadcasting trends in perspective

نویسنده

  • Paula Cordeiro
چکیده

Radio has always been part of our lives. It has also been a profitable business since the early days of broadcasting. Today, all sorts of digital devices have combined to create a ‘selfmedia’ environment that resituates radio, in the face of new challenges. This essay is based in a deeper understanding of radio broadcasting as a cultural industry and audience behavior to focus on groundbreaking approaches to radio in the context of cross-media, multi-platform and audience interaction with media contents.

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تاریخ انتشار 2012